It depicted NRIs not as "lost" or Westernized individuals, but as deeply patriotic people who carried Indian traditions abroad.
By filming extensively in London and the Swiss Alps, DDLJ set a visual standard for Bollywood, sparking a massive trend for European travel among Indian tourists. Socio-Economic Impact & Liberalization subtitle Dilwale Dulhania Le Jayenge 1995 Hindi...
DDLJ was a pioneer in targeting the audience. It depicted NRIs not as "lost" or Westernized