Not all topics are created equal. Advertisers pay more for leads in industries with high customer lifetime value.
Don’t over-block; reducing competition for your ad slots can actually drive prices down. 5. Focus on Keyword Intent Use SEO tools to find keywords with high Commercial Intent . How to increase CPC in Google Adsense.pdf
Advertisers in certain countries have higher marketing budgets. Not all topics are created equal
Insurance, Finance, Real Estate, Legal Services, and Technology/SaaS. How to increase CPC in Google Adsense.pdf
A slow site leads to "accidental clicks" or users leaving before ads even load.
If your site is general, create sub-sections or high-quality articles focusing on these high-CPC topics. 2. Optimize for High-Value Geographies
Ads placed within the flow of a long-form article often perform better than sidebar ads.