Enterprise & Small Business Principles, Practic... May 2026

Concepts, definitions, and the role of the entrepreneur.

The economic impact of small- and medium-sized enterprises (SMEs) and government policies aimed at supporting them. Enterprise & Small Business Principles, Practic...

The book spans across various topics, including the entrepreneurial process, marketing for small businesses, financial management, and the social dynamics of business creation. Concepts, definitions, and the role of the entrepreneur

It provides a comprehensive, research-led introduction to entrepreneurship, small business management, and the policy context surrounding them. Key Themes: including the entrepreneurial process