Reflecting DMX's deep ties within the industry, the video includes appearances from The Lox (Jadakiss, Styles P, and Sheek Louch), Eve , and Onyx .
Swizz Beatz revealed that while he developed the concept of following the beat's "keys," the idea for the hook itself was suggested by Jay-Z , though DMX and Jay-Z did not record their parts in the studio together. Reflecting DMX's deep ties within the industry, the
The video features gritty, high-octane scenes including bodybuilding , motorbikes , and high-intensity club environments. and Sheek Louch)