: A cameo by the DeLorean sports car from Back to the Future further reinforces the theme of a "new school" sound rooted in the past. Technical Prowess and Collaboration
The video is renowned for capturing what many consider the pinnacle of rapid-fire "double-time" rap in the mainstream. : A cameo by the DeLorean sports car
: The opening imagery features Brown in a mirrored mask inside a giant birdcage, a metaphor for his public confinement and subsequent transformation. The use of baggy clothes and bright, red laser lights pays homage to Spike Lee and classic hip-hop aesthetics. The use of baggy clothes and bright, red
By combining intricate choreography with technical lyrical displays, "Look at Me Now" effectively signaled a shift in hip-hop toward the lethal combination of viral performance and traditional skill. : The video won three awards at the
: Known primarily as a singer, Brown used this track to showcase his rapping skills, successfully pivoting toward a gritty, urban sound .
: The video won three awards at the 2011 BET Awards, including Video of the Year and Best Collaboration .