Beacons | Buy Google
While Google's "Beacon Dashboard" is gone, these devices can still be used for:
: In 2018, Google stopped delivering these notifications at the OS level, requiring users to have a specific app installed to interact with beacons. Can You Still Buy and Use Them? buy google beacons
: Using GPS via a user's phone to trigger notifications when they enter a specific geographic area. While Google's "Beacon Dashboard" is gone, these devices
Google launched its beacon initiative in 2015 to rival Apple's iBeacon. The centerpiece was , an open-source protocol that allowed businesses to send notifications or URLs directly to a user's smartphone without requiring a specific app—a concept known as the Physical Web . However, the technology faced two major hurdles: Google launched its beacon initiative in 2015 to
: Native "Nearby Notifications" often led to unwanted spam for users.
If your goal is proximity marketing or location-based services, consider these current alternatives: : Still widely supported for iOS apps.